The profit zone

how strategic business design will lead you to tomorrow's profits

By Slywotzky, Adrian J. & Morrison, David & Andelman, Bob

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ISBN
978-0-81292-900-3
Publisher
New York : Times Business, c1997.


REVIEWS

Library Journal

Reviewed on February 1, 1998

Slywotsky (Value Migration, McGraw-Hill, 1995) and Morrison, partners in a management consultancy, offer a number of insights into corporate strategy, presenting a theoretical framework that crosses a number of enterprise sectors and employs a number of specific strategies. The authors point out that market share, once the sine qua non, can no longer be equ...Log In or Sign Up to Read More

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