Creating the customer-driven library

building on the bookstore model

By Woodward, Jeannette A.

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ISBN
978-0-83890-888-4
Publisher
Chicago : American Library Association, 2005.


REVIEWS

Library Journal

Reviewed on March 15, 2005

Are your patrons hanging out at the local Borders or Barnes & Noble? Library director Woodward (Freemont Cty. Lib. Syst., WY) argues that the megabookstores have succeeded in attracting customers by focusing on their needs and that libraries have to follow suit. She encourages libraries to follow the bookstore model when it comes to signage, displays, and marketing while at the same time maintaining a long-range plan with a mission s...Log In or Sign Up to Read More

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